The pleasure of being your own boss

Melbourne architect Jefa Greenaway. Photo: Six 6 Photography.

Victoria’s only Indigenous architect has some tips for people going into business for the first time.

Gamillaraay Wailway man Jefa Greenaway says dedication, creativity and paperwork are keys to business success.

Three years after becoming the first and only Indigenous architect in Victoria, Greenaway took the plunge and started his own small business.

Reflecting on the experience ten years later, he says it’s essential to learn as much as possible about your chosen market before striking out on your own.

“Opening your own business is exciting and there’s a lot of energy in doing so, but to be fruitful it has to be able support you,” he says.

“Another tricky part was finding out what I needed to have in place before I could begin – in my case things like registration, insurance and professional indemnity.

“It does need a little bit of effort and research to do that, but professional organisations can help.”

Greenaway says people skills will help you get established and make your business strong.

“Communication is critical to the success of any business – firstly in the way you deal with clients and then more generally.

“A lot of it comes down to the networks you have. The key there is to get out and get known – engage with the sector you have chosen to be in.”

Greenaway says paperwork is rarely a favourite among people who are in creative businesses, but it cannot be avoided.

“It’s not something I particularly enjoy. Drawing and making models and using creative ideas to find solutions is what I’m trained in, but the paperwork is something you need to keep on top of.

“Running a small business means you have to do all manner of things. You’re wearing so many hats. You have to be nimble and responsive to keep it chugging along.”

Greenaway believes lifelong learning is essential to maintain skills and keep on top of new developments in your field. And while hard work is important, there are many benefits to being your own boss.

“Family was a big reason for going out on my own. Working for myself gives me flexibility. It meant I could see the kids when they were young and see their first steps.

“I’ve always had a fire in the belly to succeed and show people I’m capable. The desire to run your own business is a desire to chart your own direction and be answerable to yourself.”